NEON • WEB

Flicks Desktop Takeover

PROJECT

Marketing Campaign for Flicks.co.nz Desktop Takeover

Role: Visual Designer

For a marketing campaign on Flicks.co.nz, I designed a desktop takeover to promote new shows through a background advertisement. The main challenge was the website’s responsive design, which limited the safe zones for background imagery across different screen sizes.

To address this, I created templates for each responsive breakpoint with clear safe zone guides to ensure graphics were accurately positioned and maintained their visual integrity across devices. This approach allowed for a quick turnaround while ensuring the graphics aligned perfectly with the website’s layout.

The result was an effective, seamless marketing asset that enhanced the user experience while promoting new content on the site.